If you feel you are having a hard time learning about the wealth of information surrounding you about affiliate marketing,
or that your business as an affiliate marketer is not growing despite adding affiliate links to your posts. We will guide you through ten steps to master advanced affiliate marketing and build a strategy suitable for your business.
A Brief Introduction to Advanced Affiliate Marketing
Although affiliate marketing (offering products from other brands to your followers for a commission) is one of the best ways to make money online and create a streamlined income channel,
you should always remember that advanced affiliate marketing is always about finding solutions to problems. This type of marketing is not about you, it is directed at your readers and followers.
Some people frame affiliate marketing as making quick money, to relax and wait for the money to flow into your wallet.
Recommending products you like is great and makes money that will surely flow into your wallet once the work pays off, but the hard work that you can’t avoid is building a base of followers who trust you enough, as well as creating specific content that consistently produces good results.
Unfortunately, placing links randomly within your articles or posts and then waiting for the money to flow will not be the best method in an advanced affiliate marketing strategy, but it is still the most used method by web page owners and influencers in the field.
If you are looking to build reliable income using advanced affiliate marketing, narrow your network to target people who want to buy but need a little confidence in the source that you will play.
Note: Remember to always disclose your affiliate links. This is legal. Some programs, such as Amazon Associates, have specific wording that you must adhere to, and we advise you to review them first.
Ten Tips for Advanced and Successful Affiliate Marketing
Here are a few tips that will improve your affiliate marketing strategy, whether you're just starting or you're ready to step in.
1. Use the right keywords
Always write content that will attract people who are actually interested in purchasing the product. Ideally, choose easy to categorize keywords written in a small size that show purchase.
Remember: you don't have to attract a huge number of visitors to earn money. When fifty people read your article, it means that fifty people are interested in buying the product, and they need to be given the final push towards making the purchase.
2. Choose your products carefully and think about what to shop for
You should actually market products that you have some experience with and that builds trust with the reader. But from the point of view of the business world, the products that you have to market are the ones that get you the highest commission.
If you are going to write content or run an entire advertising campaign for a product that gets you a commission, you must get what is worth the time you will spend on it. Expensive products that you won't have to sell large quantities of are key.
Important things to look out for: recurring commissions, a high percentage of commission, pay per click, and cookies that stay active for longer periods.
You will find these products by first asking yourself what you would like to buy from the products you market, or by envisioning what your readers might need. Do some research on the internet when you make a list of these products and weigh them to find the options that work best for you and your readers.
3. Get to know your Marketing Manager
Marketers rarely take advantage of the capabilities of an Affiliate Manager, even though they are there to help you carry out sales on behalf of their company.
Connecting with them to develop partnerships that fit your specialty can lead to significant results, including discounts for readers, sponsored images that meet your needs, and other profitable options.
4. Check out different content related to affiliate marketing
Your marketing articles should focus on the right keywords, the introduction, and the body of the topic rather than just being a place to put your marketing links.
You have many methods that may help you in writing articles for affiliate marketing, the most popular of which is the product aggregation method, such as the article title “Ten Best Copiers That Fit Your Budget”.
Affiliate marketing related content may include other ideas, such as
Balancing a commission with another: such as the title (“A” or “B” which of the two options is more appropriate for new partners?) or (“A” or “B” which options taste better?).
There are many ways to choose the title, but you need to make sure that it targets a specific group of people (your followers, of course). Write a product review:
For example, using the key “How do you do this..” like “How to eat healthy when you are busy (for a company like Hello Fresh),” or go straight to writing the review.
5. Use branching content in your articles
Instead of scattering affiliate links here and there in your article waiting to get what you want, boost your marketing articles with content that actually relates to what the article is about.
Not only will you improve the chances of your article being highly rated in this way, but you will also attract people who are interested in viewing your content to become interested and follow your marketing articles.
If your article is about a rail pass, create tour guides for the country or countries where the pass can be used and link them to your original article.
6. Use eye-catching stimuli to entice buyers
If you want to make your marketing articles irresistible and thus generate sales quickly, do not forget that most of us love lucrative deals and gifts, and this often increases the value of the process.
If you provide your article with Discount codes, you got from your Marketing Manager or extra bonuses you made yourself (they can be shared via Google Drive or any shareable links), then that means that customers may prefer to use your marketing links instead of yours.
You can also use this method to add a rush to events that will take place over a temporary period, and it will improve the chances of your articles showing up when searching for keywords like a bonus, discount code, or gifts.
The additional bonuses that you can use in various ways are varied but have to be directly related to the content of the article.
Simple examples we might cite are an e-book (such as a tour guide for our marketing), a notebook, free access to a Facebook group, a short course, or rebates.
If you're marketing a group or bundle of products (usually e-books or educational courses), you might add electronic notebooks or spreadsheets that help people keep track of the content and lead them through it.
7. Create link pages for quick sharing
The major component of advanced affiliate marketing is the passionate followers such as regular return visitors or email subscribers. Having landing pages or linking will help you convert uninterested followers into passionate followers, and this is especially good when marketing products that aren't entirely your niche.
If someone asks you for advice on a social network, you will direct them to the relevant link pages.
Within these pages, you can talk about the product you like and why, and you can include various offers, making it easier for visitors to make a purchase decision. And it's great to use them with swipe-up links on Instagram or as responses to questions on Facebook. And you can certainly link them to relevant content within your site.
8. Use flash sale
- Sign up for newsletters and Facebook pages to find out when companies will release new products or when they will push some to market. You can then use your social media accounts and email lists to alert your followers about it.
- Tracking sales allows you to write early reviews of a product that has been introduced or pushed to market, giving it time to rise in rating or gain attention on Pinterest. Make sure you have link pages ready for you to easily post on social media.
- Plan this to make it as smooth and time-efficient as possible by having your social folders, graphics, and addresses set up and scheduling email sending.
- Exclude from your email lists anyone who is not interested in the latest product updates so that none of your customers feel like they are receiving slammed mail. Giving rewards here would be great. Competition is fierce during these periods.
9. Consider using surprise offers if you want to expand your income or business
Surprise offers push the customer to choose a onetime offer. You've likely come across something similar when browsing other people's blogs or perhaps after you downloaded a gift like a course with up to 50% off if you sign up within the next hour.
Use your creativity to use these offers. Although many avoid its use, its effectiveness is undoubtedly comparable to a flash sale. For example, if someone buys the item you're marketing during the time for the surprise offer, they may give you another item for free such as an e-book, educational course, or online presentation, and this is just an example of the usefulness of these offers.
10. Exploiting email in affiliate marketing
Email marketing can be part of your advanced affiliate marketing strategy as long as your audience doesn't feel like spam emails.
The audience should be able to easily opt-out of your automated marketing campaign when it starts or you could lose your subscribers. It's nothing worse than just being bombarded with sales letters from an online content author you've loved for months.
However, as long as your affiliate marketing is worthy of your followers' attention, email marketing will be a great tool in your toolbox, especially with special occasions approaching and when discounts are announced, and you can automate many of the tasks that the process requires.
These platforms are easy to use, scalable, and have multiple features that make it simple to tag your audience, group them, and set up email threads directed at them.
Make sure you take the time to grow your email lists by adding new people to them using magnets (such as offering free guides, money, and timesaving tips, or free online presentations) and making sure that you connect with them regularly and honestly that shows your expertise and builds trust.
Here's an idea of simple email threads you can take advantage of:
- Welcome Letters: It comprises two to three letters in which you showcase your expertise, gain confidence, and deliver a magnet to attract them, get them excited to receive the next mail, motivate them to take concrete steps, and clarify what is expected from your email.
- Attention Letters: 2-3 letters that talk about values, hints, stories, inspiring ideas, and product references but don't go overboard (remember that your disclaimer is required). Maintain liking and confidence in what they offer and keep the topics relevant to the relevant products.
Follow-up messages: during which you can start introducing your products and the companies that you market to them more.