What are the golden rules and secrets of a successful blog?
How to create a blog and profit from it Before embarking on a great blogging adventure, it's important to ask yourself a few basic questions.
Is this blog intended to promote you or your business? To sell products or services, Will it is a communication tool to share your passion or to spread information?
- What is the key to a successful blog?
- What are the 5 major components of a blog?
- What are the key elements of a blog?
- What are the characteristics of a good blog?
- What are the features of an impressive blog?
- How do you structure a blog?
How to create a blog
The first thing to do is to properly target the theme that you are going to deal with in your blog. I recommend it to make a blog by activity or theme to target the audience and position yourself as an expert on the subject.
This will also give you better visibility in search engines, and therefore a better audience. Study the competing blogs so that you can assess their flaws and what more you feel you can bring. This is a good way to find out if there are still free slots left or if the competition is too fierce.
It is also very important to target well from the start the phrases on which you want to be referenced in search engines (keywords). To do this, you need to put yourself in the place of the Internet user:
What is he looking for? What queries will he be likely to type in Google, Yahoo, or Bing? I recommend it to include the main keyword in the blog's title and to repeat it regularly in the content of the articles, along with the other keywords or phrases on which you want to be referenced.
Key to blog success: content
The success of a blog comes primarily from the quality of its content and the frequency of its updates. Ban copy and paste and be original! Share your opinions to interest the reader and make him interact: an article that generates many comments will bring you high visibility.
The more frequently and regularly you publish high-quality content, the faster you will optimize your site in search engines. It is better to publish one article every day than to publish 5 articles at once and not post anything for 10 days. The content of your articles can be in-depth, news topics, instructions for use, trade show reports, etc.
In news topics, you need to be reactive: there is no point in publishing information that was released 10 days ago and transferring it en masse. News, also known as "hot content," must be handled quickly to be effective.
Patience is a keyword when creating a blog. You should have a medium and long-term vision and not expect spectacular results in terms of the audience during the first six months. It will already take one to two months to appear in search engines on certain queries: during this period you will have to redouble your efforts to publish as much content as possible. You will only be able to analyze the results of your blog after at least 3-6 months.
Write naturally, avoid spelling mistakes and think about the layout that will make your text more readable (bold, aeration, color, etc..). Try to alternate fund articles and articles dealing with current events. I recommend it to avoid articles with less than 300 words. Google favors articles containing about 500 words, but between 300 and 500 words, it is still suitable.
If you have already dealt with a topic before, approach it from another angle a few weeks later. They also recommended it to cite its sources: this is a guarantee of seriousness for the reader. On the homepage of your blog, I usually recommend it to display the last 10 articles.
Improve your blog audience
To enhance the blog audience, consider using social networks: share your articles virally on
Etc., include buttons on your blog to share your articles on these social networks.
To improve your audience, according to the principle of the share button on social networks, add a function to your blog that allows you to vote for your articles. For reference sites, I recommend it to have an attractive title and a valuable description.
It is necessary to provide readers with a summary to allow them to follow the news of your blog. This feed will also allow you to easily distribute your posts on social networks. To keep your readers, allow them to subscribe to your newsletter.
Add your keywords in the headings of your articles and the first ten lines of the introduction (be careful not to repeat them too often, stay precise). Show in your titles and your articles the keywords that internet surfers are likely to type in search engines to get this information.
Also, consider using synonyms and related terms to attract a wider audience and refer to them in other keywords that may be of interest. Another key to good SEO and blog success is to insert photos and videos into articles.
The secret is the extra thing
For you to rank well in INL NE and thus have traffic, you have to be better than your competitors. Spend some time identifying your competitors, not those you naturally think of, but those who are already placed INL E.on the same words as you.
Examine the length of their pages, how their photos are, and whether they have videos and have been doing it. A little better.
Also, do a better job in the tone of your articles. He likes to show distinct tones. Distinguish yourself in style. Do not hesitate sometimes to "shock" to get feedback and therefore comments from the audience.
As you have noticed, keeping a blog, whether personal or professional, is a real project that requires a lot of time and investment to reap the benefits.